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TOMRA SORTING FOOD SECURES CUSTOMERS AT WORLD POTATO CONGRESS

TOMRA Sorting Food has welcomed two new Chinese customers into the fold during a signing ceremony at the 9th World Potato Congress.

07 August 2015

Signing Ceremony at World Potato Congress in China

TOMRA Sorting Food has welcomed two new Chinese customers into the fold during a signing ceremony at the 9th World Potato Congress.

Gansu Jindadi, a manufacturer of French Fries and potato specialties, purchased a Genius sorter and the latest addition to TOMRA’s steam peeling portfolio, the Odyssey. Whilst Aviko-Snow Valley, one of the largest potato processors in the world, bought a Genius sorter.

Both companies signed new contracts with TOMRA during the first day of the show which was held at the Beijing Badaling International Conference & Exhibition Centre, in July.

Tommy Deyun Yu, area sales manager at TOMRA Sorting Food based in Xiamen, says: “We are delighted to have signed with Gansu Jindadi and Aviko-Snow Valley. Both are two great Chinese companies and, with China as the world’s leading producer of potatoes, it further secures our sorting and peeling presence in this part of the world.

“The World Potato Congress was a fitting opportunity for us to gain access to our growing customer base in China and to hold the signing ceremony at the event itself further proved our commitment to the overall customer experience. We look forward to this being the beginning of a long, successful relationship with Gansu Jindadi and Aviko-Snow Valley.”

TOMRA Sorting Food is a leading provider of sensor-based food sorting machines and processing technology for the fresh and processed food industries. Its cutting edge innovations help processors meet exacting food safety regulations and make for a smart business investment, ensuring an efficient production line operation, optimizing throughput and yield, whilst minimizing downtime and labour costs.

Its range of steam peeling solutions, which include the Orbit and Eco in addition to Odyssey, offer an unrivalled combination of quality, efficiency, yield and energy management.

Using a variety of sensors, which go far beyond the common use of colour cameras, TOMRA sorters can detect the smallest defect or foreign material.

Near Infra-Red (NIR) spectroscopy enables an analysis of the molecular structure of a product whilst x-rays, fluorescent lighting and lasers measure the elemental composition of objects. The internal composition and surface structure of objects can also be analysed to determine good or bad produce.