Fairground Festival - Hannover, Germany

Sep 04, 2026

FAIRGROUND has become Northern Germany’s indoor festival giant. And since 2024, FAIRGROUND has partnered with TOMRA Reuse to provide the reusable cup platform used at the festival.

TOMRA Reuse delivered a full reusable cup system across the festival grounds, including:

RFID-chipped reusable cups
100 TOMRA barplates connecting each cup sold to a €2 deposit
15 TOMRA return stations for quick drop-offs and return of deposit
A digital platform powering real-time transactions, smooth bar flow and complete overview

Every cup deposit was linked to festival-issued wristbands, with payments and refunds handled automatically. Guests could also use an ordering app to pay and get back the deposit fee on the cups.

Guests simply dropped used cups into the TOMRA return stations, where deposits were instantly processed. The result: clean halls, less queueing, faster bar service, and less waste.

Payment scan of wristband at Fairground Festival — Scanning of the payment wristbands used at FAIRGROUND

Drinks in reusable cups placed on a TOMRA Reuse barplate at Fairground Festival — TOMRA Reuse barplate and RFID reusable cups

Returning a stack of reusable cups at Fairground Festival — Return of cups is fast and easy, either individually or in stacks

Like to take a closer look at the technology?

Get the details about TOMRA Throw&Go™

See our solution in action at FAIRGROUND Festival

Let's talk reuse

Interested in learning more about how our reuse system could be applied at a festival?

Get in touch with TOMRA Reuse